Sunday, 12 May 2013

Semiotics



Semiotics
Semiotics is the study of signs which is based on looking at symbols and signification which in other words is all based on the purpose of communication throughout the world between people. Semiotics was first developed by the Swiss linguist Ferdinand de Saussure and the American scientist Charles Sanders Pierce whose idea’s laid the foundation of semiotics. Semiotics is signage that should spring to someone’s mind immediately; I think anything and everything in this world can be communicated in the smallest way with the relationship between signs and the meaning.  This is symbols and how meaning is created but the most important fact of semiotics I think is simplicity of communication which is visual to everyone as everybody is constantly surrounded by signs around them. There are many signs also that don’t need to be visual such as an ambulance as you can hear it before you see the ambulance... For example one brilliant example of semiotics I think is different countries and their flags to represent them, not only do they represent the countries but now are also used to show their different cultures. 




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